The Laziest One-Person Business You Can Start Transcript, AI Summary & Key Points

00:00 Now, what in the world would happen if I  gave AI a full trending topic database, a content factory, and a full marketing brain  as well? And then I let it run as I slept. Well, today we're going to find out and do exactly that.  See, most AI tools out there sit around and wait for you to tell it what to make. But we often  have a hard time coming up with good ideas.

00:16 So, I just found one that won't even wait for you.  It'll just go out and make stuff. It's going to look at what's trending. It's going to figure  out what your potential audience wants to see and then it's going to start making a ton of  stuff and you can say a little bit of this, little less of that and it will run wild, train  itself and give you some crazy output all while you sleep.

00:38 Now, this new product is called  Supercomputer by a company called Higsfield and it's an autonomous creative operator powered  by this agentic thing called Hermes. You just point it in one direction like the band and it  will build and run your entire content factory from research to final video and you can train it  based on your taste over time. And after a while it'll learn and it'll know your taste and it won't  even have to ask anymore.

01:00 So today I'm going to share my screen. I won't hold anything back and  I'm going to show you how to do exactly this. So, I've posted about this tool before in the  past, Higsfield, and it has what's called Seed Dance 2 for AI generated videos. It has GPT image  2 for still photos, but their newest product, Supercomputer, is the real kind of intelligence  layer on top, and that's the one deciding what content to create based on real data and your  preferences, not just based on guesses.

01:27 and it will connect directly to your cloud account  through what's called an MCP, which is basically you being able to use your personal cloud account  with all of your context and history on thirdparty tools like Hicksfield or Supercomputer, etc.  Okay, so I'm here in my personal cloud account and I went to the connectors portion which  you can find in your settings and I'm going to click on this plus button right here and then  add custom connector.

01:51 Can name it whatever I want. I'll name it Higsfield and then I'm going to put  this URL in right there. I'll put that in the in the show notes below. Click add. Click connect.  We're going to log into my account. Click allow. Boom. There it is. Higsfield is connected to my  cloud account. Okay. After logging into Higsfield, you really can't miss it.

02:12 We're going  to click try supercomput. And then we're going to click the plus button here and go  to use skill trend picker. And I'm going to say show me viral trends and content in the business  ideas niche. So I can see it's scanning Tik Tok, YouTube shorts, and Instagram. Okay, here's the  output. Took 3 minutes 14 seconds. Top viral Tik Tok content.

02:33 Highest performing videos from  the last seven days. All right, this is helpful. Let's check out one of these links. Cheesecake  slices business. So, this is really cool because I would not have come across this video otherwise.  And I can feature this video. And if this got millions of views, many millions of views, mine  might likely get millions of views as well.

02:47 So selfishly, I love this cuz it found something that  I not could use, but actually will use. Now that I see this, I'm actually going to post about this.  Let's look at some others. Oh, I actually know this guy. This is Marshall. Okay, so it found  some long form trends, short form trends based on topic and hashtag, winning content formats  and hooks, hashtags, key creators to watch.

03:07 Hey, there I am. That's cool. Loweffort income, huh?  Ad spend insights. That's really cool. Okay. So, whatever niche you're in, it's probably not  going to be business ideas. Gardening, sewing, family, lifestyle, shopping, travel, doesn't  matter. This would work for you. Okay. So, now we're going to start a business with  Supercomputer. Okay. Remember, click the plus button and you can upload any context, any assets  such as fonts you want to use, color schemes, logos that you want to incorporate  into a marketing

03:39 package, whatever. So, I truly believe that one of the best businesses  you can start right now is a business that helps incorporate AI into small to medium-sized  businesses, an AI agency, AI implementation, AI transformation, whatever you want to  call it. Okay. So, I basically told it, as you can read here, go ahead and hit pause, that  I'm starting an AI agency.

03:57 I'm going to, you know, do AI audits for a fee to get my foot in the door  and then charge 1 to 5K a month to help businesses integrate AI. I said it's going to be called  Firepower. I just thought of that. Who knows? And uh for it to go. So, let's see what it  comes up with. So, a lot of AI tools are going to use this time to ask me questions, clarifying  questions.

04:18 What do you want me to do? Should I do this? Should it look like this? How do you feel  about this? But it's just running with it. It's just going and I really like that. And you can see  the progress chart right here. Define firepower, brand identity, name, positioning, messaging,  colors, typography. Remember, like I I described something very briefly, but there's so  much that goes into starting a business.

04:40 It's not just the price. It's how do we convey  the price? Is it monthly or is it one time? Is it weekly? Is it yearly? Do they get a discount?  Do we position it ourselves as the premium option, the cheap option, as an alternative to something  else? Like there are so many ways that you need to tackle this. And it seems to be taking care of  almost all of those.

04:55 Okay. It wants me to approve for image generations. Boom. This is what like a  chief marketing officer would do, but they cost, you know, between 150 and 350 grand a year.  But this cost me dollars per month and works much faster and never calls in sick. Okay, here  we go. Four images generated. Firepower AI that pays for itself. We've got a flyer here for a  free AI audit.

05:19 That looks awesome. And we've just got a graphic here. And then the homepage of  the website. I got no issues with this. This looks great. It's still going. We'll let it cook. Cool.  It's asking me to approve the image generations. Absolutely. And you know what? Just cuz I'm  impatient, I'm going to go ahead and buy some boost credits. It's nice that you have the option  to do that.

05:39 Okay, running a lot faster now. And it gave me a PDF for advertising my AI audit  content marketing campaign playbook. Very cool. And there's my whole website in a zip file. Brand  bible. More images. Your competitors are using AI. Are you five AI tools every COO should know? Dude,  this is so much stuff. I didn't even know to ask for this, but it gave it to me.

06:04 There's the mockup  of the website. Looking good. Gero art pamphlet design. Deliverable files. All right, I've got  all the brand assets I need. Now, I'm going to say generate two viralable Tik Toks of 20 to 35  seconds each to subtly promote this business. I'm going to make them faceless.  Okay, approve two video generations. Cinematic, dark, moody.

06:29 Cool. Done. All right, it  looks like the two videos are almost done. And it did generate just like the the background  video so far. So, I can watch that while I wait for the final version. Okay. Boom.  Done. Your two faceless Tik Toks are ready. And you saw my script or my prompt. I didn't  really give it any instruction. It's pretty cool. I mean, I would make the transitions quicker.

06:50 Free AI audit link in bio. Okay, that's one. Okay, those videos were awesome. But what if I  want to make a video based on a viral template of another video in the same niche that I saw? I want  to copy, right? I want to copy someone else that's already working. Done. Easy. I'm going to go to  Tik Tok and I'm going to type in AI hacks. Okay, I like this one.

07:20 It's like has 47,000 likes.  Here are five secret chat GBT prompt ideas. Love it. I'm going to take the URL of this  Tik Tok, paste it into the chat, and say, "Generate one video for me that copies this, but  in my own style." Because think about it this way, when it comes to viral videos, that is a recipe.  That's like a unique proprietary recipe. It's one of one.

07:40 And Supercomputer is going to take that  recipe and make it your own version. If I were a food influencer and I wanted to  post a recipe, I'm probably inspired by someone else's, but I need to change it a  little bit. At least I need to make up my own. That's what supercomputer is doing to other viral  videos that we see in any niche, not just our own.

07:57 Okay. So now I'm going to take that URL of the  already viral video, give it to Higsfield and say, "Make me a copy of this for my biz and niche.  It is viral, so don't change too much." So it's watching it right now trying to understand  the visual style, text overlays, pacing, etc. You can learn a lot. By the way, whenever any AI tool  is thinking like this and you click into it to expand, you can learn a ton about how it thinks,  how it works, and it gives you ideas of what questions to ask it when you read how it

08:25 thinks  as opposed to only reading the output that it gives you. Okay. 61.9 seconds, 1.3 million views.  So, yeah, it watched it. It perfectly understands what the video is about. Okay, here's the video it  made me based on the video I gave it. Okay, here we go. These five secret codes make chat GPT 10  times better. Just paste them before or after any prompt.

08:48 First one, five Y. It asks why five times  in a That looks awesome. Next, slash sources. TLDDR. It compresses a massive wall of text into  the shortest possible version without losing the important details. Number four, slashdebate.  So, this looks great. Okay, here are some hacks that I think that the average soloreneur like  you could run using supercomputer.

09:06 Number one, you need to make like a real estate ad machine.  Real estate agents, especially like the top 5%, are always in big need of help. Little one-off  jobs, graphic design, copywriting, listing, whatever, posting to social media, take one  of their listings, upload it to supercomput, and have it come up with a full marketing package  for just a listing, and then give it for free to that realtor.

09:33 And there's a good chance they're  going to pay you to do that for future listings of theirs. Number two, product hunt arbitrage.  Find a viral content creator. They don't need to be a huge influencer. 5 10,000 followers is  fine, but one that isn't really monetizing. They don't have really have a good product that they're  selling or digital product that they're selling.

09:52 Build a content plan for them. Generate videos for  them and slide it into their DMs. Give it to them for free just to show that you put in the leg work  for them. Number three, and I covered this in the video right here. It's also linked below. Create  your own AI influencer that looks real. It looks like a real human, but it's not. You're gonna want  to give it character visuals, a full backstory, and have Supercomputer make like a  one month content plan or a calendar so you'll always have something to post.

10:14 And  then at the end of a month, if it doesn't seem to be going well, then pivot, try something  else. But guys, I'm telling you, there are so many people charging thousands of dollars a month  per client to implement AI into their businesses, and they're using the right tools to do it. And  I promise you, this is one of the tools that they're using.

10:31 10 clients paying you three grand  a month is 30 grand a month. And you don't need any employees to make that happen. Remember, it's  never been easier to build software products ever. But distribution, aka sales and marketing, has  never been harder. Most people know what they want to sell. They just don't know how to sell it. They  don't know how to find customers.

10:45 Supercomputer helps you fix that problem. It'll watch trends  in real time. It will create content in your style. It will automatically distribute it to all  platforms. You just connect your social platforms and it will do it with one click. I didn't  even cover that today, but you should try it. Go to higsfield.ai. They support the podcast. I  support them.

11:01 Connect the MCP. You can talk to it in Claude, but you can get an exclusive discount  using my URL in the description below. And if you want to build an AI agency, an AI implementation  agency, I have one at playmakakerai.com. Talk to my team. We'd love to have you. There's 300 of us  in there. We'll see you next time on the Kerner