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$39B founder says his company could 100x in 5 years Transcript, AI Summary & Key Points

My First Million · yesterday · Entertainment · 01:00:13 · EN

💡 Answer

Potentially, but only if Figure makes its robots work autonomously and scales them successfully; Adcock describes the outcome in five years as binary, with the company becoming very large or failing badly.

🧠 AI Summary

Brett Adcock argues that AI will become vastly larger than the internet and develop along both physical and digital paths. Figure is pursuing humanoid robots that can perform useful work autonomously, while Hark is developing computer-using AI agents, AI-native devices and persistent human-AI assistants. He says the central challenge in robotics is not manufacturing robots but giving them human-level intelligence that generalizes to unfamiliar environments. Figure already has robots performing logistics work at human speeds, but household tasks in unseen environments remain difficult because the models lack sufficient training data. Adcock also discusses recruiting exceptionally capable technical staff, Meta's strategy of paying heavily for AI talent, the personal cost of focusing almost exclusively on work and family, and his belief that difficult, high-upside problems can offer better risk-reward than easier markets.

🔑 Key Points

  • Adcock expects AI to become 100 times bigger than the internet, with major applications in both the physical and digital worlds.
  • Figure is focused on general robotics: humanoid robots that can enter unfamiliar environments and perform useful work through onboard AI.
  • Figure robots are being used for logistics and manufacturing work, including sorting packages from conveyor belts; one use case ran for 200 hours at 2.9 seconds per package.
  • The hardest robotics problem is generalization: a robot may fold laundry successfully in one setting but fail when the location, lighting, table height or laundry type changes.
  • Hark's computer-using agent operates virtual computers, interprets screens, moves the cursor and uses the keyboard instead of relying only on APIs or MCPs.
  • Adcock says Hark is pursuing AI-native hardware and models with multimodal capabilities, persistent memory, vision, speech and computer use.
  • Adcock technically assesses candidates and looks for evidence that they personally did the work; Figure conducted 10 case studies per week for six months without hiring anyone for a mechanical-engineering role.
  • Adcock believes working on difficult problems can mean less competition, access to stronger talent and much greater potential upside, even when the problem is only several times harder.

✅ Actionable items

  • Rapidly prototype multiple product designs, including 3D-printed versions, use them over weeks or months, and narrow the selection based on real use.
  • Evaluate technical candidates by asking them to explain work they personally completed in detail and to reverse-engineer their decisions.
  • When facing a severe setback, create a concrete punch list and work through it one day at a time.
  • Reduce competing priorities by deciding which areas of life deserve primary focus instead of trying to perform at an A+ level in every area.
  • Use quarterly blood tests, whole-body scans and heart CT scans to gather health data and identify potential issues early.
  • Choose startup projects by weighing their probability of success, potential market size, competition, talent requirements and upside.

💡 Business ideas

A general-purpose humanoid robot for autonomous work in homes, logistics, manufacturing, healthcare and supply chains08:05

Build a humanoid robot with onboard AI that can perceive its environment, manipulate objects and perform useful work autonomously over long periods. Start with commercial logistics and manufacturing applications while developing the intelligence needed for general-purpose household work.

For
Businesses with severe labor shortages, high employee turnover, expensive labor and repetitive logistics or manufacturing work; longer term, households that want a robot capable of performing varied tasks in unfamiliar environments.
Solves
Customers cannot find or afford enough workers for repetitive physical tasks, while existing robots are too limited, manually operated or unintelligent to perform varied work autonomously.
  • BMW: cited as a commercial customer and as an example of a manufacturing environment.
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Behind this: 12 build steps · 4 tools and how each is used · how to validate demand · 2 more real examples · 6 things the video never answers.

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A personal AI assistant that can use computers and the internet autonomously03:14

Build an AI-to-human assistant that combines persistent memory, vision, speech and computer use. Instead of relying primarily on APIs, give each agent a virtual computer so it can operate websites and applications through screens, cursors and keyboards like a human.

For
Individuals who want an always-available assistant to manage online tasks, personal information, accounts, planning and communications.
Solves
Most websites lack consumer APIs, and current assistants cannot reliably perform end-to-end tasks across websites, applications and accounts. People must manually operate phones and computers for routine work.
  • Ordering coffee through DoorDash: Hark completes the order in the background without the user manually operating the phone.
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Behind this: 12 build steps · 6 tools and how each is used · how to validate demand · 3 more real examples · 6 things the video never answers.

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A weapon-detection system for K-12 schools using custom silicon and AI41:42

Develop a large-scale scanning system that detects weapons from a distance in school environments. Combine hardware, AI and custom-designed chips to reduce system cost and make deployment more scalable.

For
K-12 schools and school systems seeking to detect weapons before they enter or move through school facilities.
Solves
Schools need a scalable way to detect weapons from a distance, while existing approaches were described as too expensive or insufficiently scalable.
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    Behind this: 11 build steps · 3 tools and how each is used · how to validate demand · 6 things the video never answers.

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    🤖 AI in practice

    Used for

    Uses Hark to order coffee through DoorDash without manually operating the phone or completing checkout. 16:46
    Uses Hark to manage his to-do list and track engineering projects and recruiting work across his work systems. 44:17
    Uses Figure humanoid robots to sort packages from a conveyor belt in logistics operations. 22:36
    Uses Figure's robot system to convert camera input directly into motor and joint commands for autonomous manipulation. 36:29
    Builds Cover as an AI-assisted weapon-detection system for K-12 schools. 40:45
    Uses Whisper Flow to change how he communicates. 57:12

    Agents

    • Hark — Carry out general-purpose computer tasks such as building financial models, booking flights, ordering DoorDash, managing work information, and completing browser workflows. 2 held 04:08

    Advice

    • Evaluate robots by whether they can perform useful work autonomously for long periods in real environments, rather than by backflips, dancing, speed, or staged demonstrations. for Robot buyers, founders, and people evaluating robotics companies.
      Useful autonomous work requires onboard AI, long time horizons, and the ability to move through the world and manipulate objects.
    • When designing AI products, start without existing hardware or software constraints and define the most valuable capability an intelligent system could provide; then rapidly prototype many physical and digital implementations. for AI hardware and product teams.
      The product must be substantially better than existing phones or computers, not merely one or two times better.
    • Prioritize AI systems that can operate autonomously across unfamiliar environments, and collect the real-world data needed to train them for those environments. for Humanoid-robot developers.
      Robots can perform tasks such as folding laundry in familiar conditions but fail when lighting, table height, location, or object types change because those scenarios are out of distribution.

    What it could not do

    • Computer-use AI has difficulty completing browser workflows reliably when it must navigate complex funnels, and many websites lack APIs. — Only about one in a thousand websites was described as having an API. Existing computer-use systems were criticized for poor end-to-end performance, such as attempting to book a massage.
    • Current speech-based AI does not reliably remember the immediate conversation or perform tool calling and computer use. — The system often has to be used within a particular session, and speech interaction was described as still not working well.
    • Figure robots do not yet generalize reliably to unfamiliar homes and task conditions. — A robot may fold laundry but fail when moved to a new location with different lighting, table height, laundry types, or other unseen scenarios because the model is out of distribution.
    • Many commercially available robots are not useful without manual control. — Robots were described as having limited capabilities such as joystick movement, button-triggered waving, or no functional hands.
    • Teleoperation can make robotics demonstrations appear autonomous when they are not. — The speaker said many companies' videos are teleoperated and argued that demonstrations should explicitly establish autonomous operation.
    • Existing AI devices have not yet delivered a compelling product experience. — He said he had used many AI devices and had not found one that seemed like a dramatically great product.

    🧰 Tools & AI usage

    • Hark — AI assistant used for autonomous computer use, personal task management, recruiting, engineering-project tracking, email and Slack workflows.04:23
    • Virtual computer sandboxes — Provide an independent computer environment for each AI agent to operate websites through a screen, cursor and keyboard.05:20
    • Web browser — Allows the computer-using agent to operate websites that do not expose consumer APIs.04:18
    • 3D printing — Rapidly prototypes alternative AI-device and hardware designs.17:36
    • Fabrication facility — Produces physical prototypes and hardware for robot and AI-device development.18:00
    • Slack — Contains work messages and links that Hark processes for the founder.44:22
    • Google Docs — Previously held the founder's weekly planning and to-do list before Hark managed it.44:54
    • DoorDash — Example of a website Hark operates end to end to order coffee or food.16:46
    • Figure — Humanoid-robot platform used to perform autonomous logistics and manufacturing work.08:25
    • Cover — Weapon-detection system being developed for K-12 schools using AI and custom silicon.41:17

    AI is used for

    • Operate a general-purpose computer through a virtual computer environment — Complete tasks such as building financial models, booking flights and ordering DoorDash without relying on consumer APIs.03:58
    • Manage personal and professional tasks — Track engineering projects, recruiting, email, Slack messages and to-do lists for Brett.43:58
    • Control a humanoid robot from camera input — Convert visual information directly into motor and joint commands for autonomous physical work.36:14

    📄 Transcript

    Searchable transcript of $39B founder says his company could 100x in 5 years — My First Million (01:00:13). Search for a phrase, then click its timestamp to jump straight to that moment in the video.

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    00:00 I think if you Google Brett Adcock net worth according to Fortune, you're worth $19 billion. So that's like a pretty good swing. How does that make you feel? >> I don't care about that at all. Give like zero shits about that. >> Okay. So you uh Brett Adcock, the the short of it is that you were raised in a rural area of Illinois. You started a company called Veterary, which you sold for over $100 million.

    00:27 Then you took a company public called Archer which is like unmanned uh flying planes I guess helicopters. And then now you have a company called Figer which is worth I don't know how much 40ome 30 something 50 something billion dollars. You have another thing called cover which stops uh or aims to stop school shootings. And then now you have a new thing called HARK which you've raised money at in the billions of dollars.

    00:48 And you seem worn out. >> Great. You look like busy man. So, you've been on this is your third time on. I think you I think you've been on one time each year the last three years. You said uh you were telling a story about how I think it was right when Figure started. You basically said like I had I was worth I don't know how much tens of millions of dollars.

    01:06 I put almost all of it into Figure to get started and at one point you were like I have a mortgage on my house and the rest of my money is in Figure and some of the money is in Archer and that's not doing so great right now. And since then, I think if you Google Brett Adcock net worth, according to Fortune, you're worth $19 billion. So that's like a pretty good swing.

    01:27 How does that make you feel? >> I don't care about that at all. Give like zero shits about that. >> You're a super competitive guy. I think you said something like I just want to You said like win a bunch of times. Last time we hung out, it was like I want to win for these reasons. I I'm I I'm very competitive. I I want to kick ass. I think that like you definitely have to care about this a little bit and you actually have to I think you care a lot about figure being the biggest company in the world.

    01:53 You talk about like you definitely have this like Napoleon energy of like I want to be the best. I want to conquer. >> I I think any way I would characterize is like we're just like we're just now like these companies of mine are just now hitting inlection point and they're really early like they can be like really big. So if it works this will like 100x,000x from here.

    02:13 So most of my energy is like how do I make sure that works? There is no flatline here. It's either like it goes down or goes up, right? Either like it's binary. Either the robots go out of scale or they don't go out of scale. So in like 5 years time, it's either going to be a very big thing or very bad. And so all my energy is going into making this like thousand or a millionx from where we're at here.

    02:33 And so it's it's like the pressure is on to like really just deliver. >> Where where are you now? What's the outlook now for the next 5 years then? I think last time you were on 3 years ago, we said that I think I said it. Uh I was like you'll probably be in the $40 to $50 million valuation range, which I think you are now. But in terms of like you you're still lacking output of robots, like you still need we still need that to come.

    02:56 When where are you going to be in five years? What's your prediction? >> I think at a high level, I think the AI work that we're seeing here now is going to be so much it's going to be like a hundred times bigger than the internet. It's just like everything is just so it's just working so well. like the system is working well like deep learning works and everything's happening faster than I would have think and my like you know having done like 15 years of like software and internet like it was just like nothing was

    03:21 happening faster on a trend line here it's happening like that in AI >> can you give an example of something that has happened that's blown you away >> we started at so harkc I have a new AI lab called hark about a year ago I was like very interested in this idea of like kind of building this AI to human symbiosis digitally it's like Um, figure is going to be like I think figure is going to be like the max ceiling of AGI of like being able to put that out and then there's going to be a version of this in the digital

    03:47 world. It's going to be like a human is going to have this like AI pairing. It's going to have like ultimately maybe your own AI weights, your own memories, maybe your own hardware. It's going like really close. And fundamental to that thesis was like you got to figure out how to get AI to use computers general purpose. You would never hire an assistant that couldn't use a computer.

    04:02 So you got to be able to like give things out to it that can like do everything you can do. financial models, book flights, like order Door Dash, whatever you need to do, you need to be able to do it all autonomously, but only one in a thousand websites have APIs. So, in most, you know, glo like most computer use globally is on the on the internet and browser.

    04:20 My my main inclination within two or three years, you'd have a system that you'd be able to talk to and say, "Go do this or do that." And to be able to like go off go online and like maybe maybe like use the internet really well like almost like a robot would where you can like move the mouse and use the keyboard. That's what you have to do to solve like general purposeness for around a computer is you you can't rely on API or MCP.

    04:38 You have to figure out how to like navigate like a human can. Now at Hark, we've like we just released our first uh kind of model and research preview um last week. It's really hard for us to find now something that we tell it to go do on the internet. It can't do. >> What did you guys do differently than the other because everyone's trying to do computer use, right?

    04:58 So like I think Elon's got macro hard and chatd had their computer use thing. Everybody's doing it. You guys feel like you've cracked something. What did you guys do differently? >> Okay, there's a couple things we did a little differently. First is like everybody's tackling this from like using APIs and MCPs. Like the reason Open Claw got so great, it was like it could only it couldn't use the brows.

    05:15 It couldn't like go on and use Door Dash end to end because Door Dash has no consumer API. So we tried to figure out how to use like a how to look at a screen and one is we spin up a virtual computer for every agent. So they don't need like a MacBook or anything. So you can just spin up as many of these environments as you want in the sandboxes and uh and then you need to give it ability to like look at a screen and use like move the move the cursor and use the keyboard.

    05:39 >> Yeah, but I used chatp's computer use and it was doing that. I was like, "Hey, book a massage." And it opened up a browser and I saw the mouse going and it was trying to type the thing and it would scroll results. It was bad. It didn't work well, but it was it wasn't trying to use APIs or or uh MCP. It was trying to use the internet. >> Yeah. I don't know if I Yeah, it's got to work well.

    05:56 I mean, that's the whole point. But like if it goes in their funnels, it's like the whole point is like >> So that's what I'm saying. What did you guys do to make it work well? Was it like an algorithmic breakthrough? Is it >> It was in our post training like it was in our we have a reinforcement learning process that we think is maybe nobody else in the world has done.

    06:11 >> Well, get let's get some context behind this. Okay. So figure that is shockingly easy to understand humanoid robots and that business is going to be massive if it works. If you can crack the code, I think you said there's unbounded uh demand. Hark, I don't entirely understand what that is. Can you kind of explain like I'm an idiot? Because Sean, you should see I got the deck and it was just you talking for like an hour in front of a screen and then there was a list there was a list of a team and it was like a

    06:41 hundred guys who just moved here from China who had like the greatest backgrounds ever and you it seemed like you pretty much just raised money because the team was amazing and uh that that's all the deck was. It was just you talking in a video. Well, I mean that's kind of all we had of time we started. So, okay, what is >> I think the best way to become successful is to see how other people did it.

    07:03 Whether you're going to copy them or just use it as inspiration because then now you know what's possible. So starting at the age of 24, I did this relentlessly and I was very methodical about it and I created a spreadsheet where I tracked roughly 50 people who were uber successful and I looked at the year that they were born, the year that they started their apprenticeship, and then the year that they started, the first thing that made them successful, finally the year that they broke through.

    07:26 And I aggregated all this data along with the stories of what they did to be an apprentice and what they did to finally break through. And I put it together in a database. and HubSpot went and found this thing that I frankly even forgot about, but it did change my life and they resurfaced it. They made it even better and they put it into a thing that you can download for free right now.

    07:44 So, if you click the link in the description or click the QR code right here, you can see this database that I made when I was 24 and it changed my life. And so, if you're looking to become successful or you're already successful and just want some more inspiration, check it out. I strongly believe like AI will head in two directions like uh like and then at some point maybe even like maybe like head together like the first is we'll have AI out in the physical world that will like do everything in the in in the

    08:09 environment for you like laundry, dishes, cooking like run the supply chain and be in healthcare. The vessel for that is a humanoid robot. It's just a human form and it will just go out and do like you like want one piece of hardware that can like you know the hardware is capable of doing everything and you put like smart AI into it and it'll go off and do everything in the world.

    08:25 That's what Figure is working on. Separately than that, there's going to be this like really close like digital like AI to human symbiosis that forms. You're going to have like this very special thing that you can like talk to that's with you everywhere you go that will know all your stuff, have access to all your memories, have access to all your accounts and systems and be able to actually go do things for like a superhuman assistant.

    08:46 It'll be like um maybe the closest thing is like Jarvis from Iron Man and it will be able to do like it'll be like super human in almost every way. It'll know everything about your life. You'll be able to access it at any moment whenever you need it. It'll be in the background helping you out at all times. If you're on a like if you're on a flight with like a long layover or flight with like maybe say a short short layover and you miss it, it'll like already have backup plans already help you like figure that out.

    09:09 Like it'll just be something with you everywhere you go. We don't have that. We have like really good coding agents. We have really good chat bots, but we don't have like something that can go off and like be my Jarvis. In order to get there, we need to work on the like model side. It's got to be just better than text chat. It's got to be able to use computers, have like basically near perfect memory, be able to talk to you like just like a human would back and forth.

    09:30 And uh we have to have vision in the system. You have to be like look at the world and understand what you're seeing with it. And I think secondly, you need to have um you need to fix the the interface to AI. You have like um AI over here and a human and you have like an old hardware system in between like a call like a MacBook or iPhone. They were designed 20 years ago.

    09:48 They're complete rubbish for AI. They're not the right interface. So, we went out and we are out there designing what we think comes like after the iPhone for AI. And it's like an upgrade cycle. We see this all the time in startups. You guys see it, right? Like we're we're in an upgrade cycle with the computers and phones. They're just going to go away.

    10:08 They're going to be a new ones. They're going to be all AI computers and phones and systems and they're going to be great. They're going to be all real time. You can always access them and you want they'll always be like understanding what's happening. They'll always be able to reference things what's going on. You'll be able to abstract away most apps.

    10:20 You'll probably not have an app store. or you probably have an AI operating system. Uh it'll be perfect for you. You'll ultimately have your own weights on your own devices that you'll own and have with you everywhere you go. It'll be like a really great uh pairing. And we hired an incredible team. Teams like you know maybe like 80 or 90 now. Uh the guy that leads uh hardware design ABS previously designed for last several generations of iPhone, MacBook, MacBook Pro.

    10:43 Like he's just like the he's a stud. He's great. So, we're designing what we think are the next generation of AI devices that will kill the phone and computer. And then, uh, we're designing the next generation of AI models. The models need to get a lot more multi multimodal. They need to get a lot more expressive. Like the text encoding is just not enough for us to like really have a like a like a real AGI feeling with AI.

    11:02 So, we're working on that. We have our first AI pre we did our first research preview or computer using agent that we came out last last week. I think we were like top on some of like the leading like, you know, browser computer use benchmarks in the world. And uh it'll keep getting better. This will keep getting better and better. Like every month we'll just like it'll be better and smarter using a computer and faster.

    11:22 We're working on a couple other different types of technologies internally on the AI side. And then we'll launch the ability to use HARK on like traditional browser and iPhone and Android in about a month. So um you'll be able to start using it and then we'll have hardware coming. Um we're working on now. We actually have a hardware in the lab now we're using testing and it's it's crazy [ __ ] Like the stuff is like a sci-fi movie hardware.

    11:42 >> What do you think those devices look like? You know, people have been speculating because Johnny Ive, you know, got his his his shop got acquired by OpenAI and you've seen the videos of the puck and then the like this little puck and then there's like an earring. I don't know if that's real or if that's fake. There was like a leaked commercial for the Super Bowl again.

    11:57 Is that real or is that fake? What what's the story of that? And then what do you think these devices end up looking like? Are these watches, glasses, something else altogether? >> I think I've like really changed my mood on this a lot the last like year or so. But we have a really strong opinion here internally. Our opinion is that we what sits in the middle is devices that could possibly reach a billion units a year in the world.

    12:19 The only kind of things that we have like that in the world right now are computers and phones that kind of meet that like call like mega call like mega devices. And then you have things on the ancillary around it like orbiting this like big thing that are like Airbods, AirPods and you know like a watch or things like this that are like they don't sell a billion units a year.

    12:38 They're like 3% of like Apple's revenue and they're like they're they help the ecosystem as a platform. What we care about at HARK is trying to solve what's in the big middle piece. To solve that, you got to take down the computer and the phone. There's no way around that. So, you have to rebuild a new computer or new phone that's better and replaces your existing systems end to end.

    12:56 And then what's around there is things that like you will have we will even have at HARK that are like a helps with a family of devices that are um not a billion units a year but important for the ecosystem. My understanding right you're you're kind of saying the next the next device it might be like a phone is just going to be an AI native first phone, right?

    13:17 You're not going to try to change the form factor. >> No, I'm not saying that at all. You're going to want to like really radically rethink everything. Uh the like the first version hardware we have now in our lab is like unlike anything I've ever seen in my whole life. >> Okay. >> What lives outside of here on the edge are like like glasses and pendants and wearables and things.

    13:34 They're not they're not the main show. In fact, like the metagasses are probably one of the worst products I've ever bought. They're just horrible. They're horrible. Like I I can't even like figure out how to use it. It doesn't have its own network. It piggybacks on the iPhone network. It means your app needs to be open on your phone. The pairing's long.

    13:48 Like it doesn't work well. Like I can't think of any reason why I would need this thing strapped to my head for 14 hours a day. Like it's just like the wrong device. It's it's not like the end state is BCI in the brain and we're going to have like AI language devices for the next 10 years before that. And that like that's that's the path and it's not glasses.

    14:07 Glasses I think I don't even know if glasses will make our top like 10 list of devices. When you're when you and your team are like brainstorming, do you have a framework on how you can think outside of pre-existing norms? Because when you're talking about like I I literally can't imagine at all what you're talking about >> let's let's get down to like the substrate level here like first order what what has changed what's changed is we have like a new type of computer which is like I think of AI as a new type of

    14:35 computer new type of automation that's here that automation can do a few things that are like like when we're designing this we want to design around like key principles that could be like 10x better if it's like one or two times better your phone or computer you're not going to use it it's like literally 10x better what are things now that a deep learning brings that are like 10x better.

    14:51 There's a few of them like one is AI can like basically now like think and use computers and systems for you just like a human can. It can like talk to you. It can like see has like visual understanding. It has a real-time speech to speech. It can uh it can use computers and systems for you as f close to as fast or around as fast as a human can. Over time it'll be just as good as a human and faster um in terms of success rate.

    15:12 So you have a system that's like almost like humanlike in capabilities. It also can like have memory, meaning you can put memory into it. It like won't it won't it won't forget anything. I mean, near perfect over time. So, you have a system that's almost like a human in a box that has all the same like affordes a human has. And it's almost like the ability of like you almost like if you could bring a little human around with a computer on your on your shoulder everywhere you went, that'd be insane.

    15:34 Like would just like it was only for Sam though. Only Sam could see it. Only Sam could talk to you and only was like there to help with Sam. And that was like your whole life. and is going to be smarter and better along the way and had perfect memory and could use computers and talk to you and see you'd be like damn that thing would be like like it would be like be able to do anything you do on a computer.

    15:50 Okay, so your first step with your team is like just like let's just get rid of like any constraint ever. What would be the coolest magical thing if we had like a little guy on our shoulder that was AI all knowing and could see and hear everything we see and hear and then give advice to us >> like like what is the thing that's going to bring that's going to fundamentally reshape all this.

    16:11 >> Okay. And then from there like we got to like we got to design around that system. The competitive advantages here are that it uh is humanlike and capabilities and it has almost near perfect memory can go back and reference over time. My phone doesn't have that. Like I put a contact on my phone like last week and I was like I was like busy when I was like putting the phone number in and like a day later like somebody's like hey did you did you call that person?

    16:31 I'm like I don't even know the name. I forgot. I can't even ask my phone. Like it's just like it's so stupid. Like the whole system is and then I go in there like order Door Dash like a monkey. like every day now I'm pushing things like I don't do any of that now with Harkc it does it end to end for me on my drive to work I just like say order me coffee and it's just done it does it all for me in the background I don't have to touch anything it's all abstracted away and it's like if you had that little human with you

    16:52 everywhere you go you would just say like you would even predict probably Brett you want coffee today and be like ah yeah I do like let's get let's order but you know what make it a double shot today and you know like route it to the hark office instead of figure like I can like I would just and done I got it let me take care of it I was think like a monkey on my phone for the next like three minutes like trying to do checkout Door Dash.

    17:10 >> It It's almost like the phone is like a tool in the It's like a hammer, right? If you want the hammer to do anything functional, you have to pick up the hammer and start swinging it. Whereas the next generation is basically like having a handyman next to you at all times. And so you just tell them, "Hey, can you fix that window?" Just go fix the window.

    17:26 You don't have to pick up the hammer and start figing how to use it. >> Start start there. And then from there, you got to rapidly prototype. So when you come over, like we have like we've we've designed everything you could possibly think of. We 3D printed it. What were the designs that didn't work but were kind of cool? >> What were designs that didn't work that were kind of cool?

    17:42 The thing is we're building like many different devices now that cover like a pretty wide area of this. We have some pretty crazy stuff that we were like designing. So like it's not like you look at that you're like that looks like a that looks like this and it well that does over well over here. So it's like it's not as easy as drawing those parallels.

    17:58 It's like pretty quite radical. We we rapidly prototype all this. We have like a fabrication facility that does this stuff. We like we have a whole design studio where we work on this. I like you like use this stuff like over the coming like weeks and months. I'll like either carry it around with me, wear it, whatever. We end up doing it and we'll like kind of down selection.

    18:13 I we we had like one of the biggest telecom CEOs in in the world here that actually helped um with with the work with like Steve Jobs on iPhone 1 and he was here two weeks ago and he just come from meeting Tim Cook. Uh you know Tim Cook's on his way out as Apple but he's like was over there at Apple and came over here and we he saw our stuff and he's just like holy [ __ ] man.

    18:32 This is the first time I've ever seen anybody that could possibly take out like take out the big guys. >> Well, is it true to say that with like Archer, Figure, and Harkc, the the hard problem seems like can I just massproduce this? >> The hard problem is not that. We think we believe now the most important constraint to really solve is like building a really intelligent robot system to the world.

    18:53 Like there's a bunch of robots you can go buy now. You can buy some from China and you get them and they're complete crap. They can't do anything. They like you can joy sticking around. That's all you can do. And you like hit a button and it waves. It's got no hands. It's got nubs. And you're like, "What do I do with this thing? It's a toy." It's like It's like It's like early when I bought a I bought a DJI drone like years ago and I was like playing around with it.

    19:13 Then like a day later, I was like, "What do I do with this thing?" >> And uh it was like it was like hard to set up. It didn't really work well. Like you know, whatever. It's just like I flew into a bunch of trees. It just didn't work. I was like, "This is what am I doing with this thing?" Robots are like that now. Like where you can we can go manufacture a ton of them, but like if they're not really smart, like it's not really going to be that helpful.

    19:30 We're trying to crack like the true human level intelligence of figure. Like we really want to tackle like how do we make it so I can put it into any home. It can do every every every job I'd want it to do. That's what we're working on. We think that's the largest like like you know think about the largest like gap in the schedule of what we need to go solve for.

    19:45 Like it's that then beyond that like you know people generally sometimes confuse like consumer electronics manufacturing with car manufacturing. There's no company big company in the world that would look like say like uh uh I'm scared of manufacturing this consumer electronics at high rate if there's so much demand like this is just possible to go do I mean you can make them you make we make a billion phones almost like you know pseudo by hand in the world and with some automation but cars is a different story cars

    20:11 like you will die trying to manufacture cars there's like there's like lot of like you just like it's so and having seen like you know BMW is a commercial customer of us I haven't been in BMW and a few other groups like it's gnarly early. The reason why cars are so hard is that you can't hold the part in your hand. Phones you can just like always hold in your hand and go change or whatever, move and hold.

    20:29 Like cars you can't you physically can't. So you need robots that like literally pass it to other robots that put things on the chassis. And if any of those break across like thousands or 800 robots, you're dead. It is you're the whole line's done. And so it's just like this like huge giant robot you're building that's building the car. And with figure you can hold any part in your hand.

    20:48 So I think we're like if we're like between cars and like consumatics, we're like over here closer to like you know we're like you know the 40% level over here by like cell phones like we you know we just made our 1000s uh EVT robot for figure 3 last week or week before that. >> When you say you made a thousand those are a thousand that go to customers like BMW or you're making prototypes internally.

    21:09 What does that mean? >> We have like two bit like large customers. Uh we have us as a as like an engineering and like AI research org that needs like robots like here like every engineer needs a robot. We need like every lab needs robots like we need like do tons of testing. Uh there's just a lot of work we need to go do uh internally. We call like maybe like engineering fleet we need to go to and the second one is go to customers.

    21:31 So we have going to both right now. Uh we've actually shipped out robots to our third customer this this this week. >> When they go to customers what do they do? What what what can the robot do? what you know maybe can't it do at at this point. >> We do a lot of like logistics stuff right now and packages. Uh we have other stuff we've done in manufacturing mostly just manufacturing logistics just we've done in the past.

    21:51 Um but like we're also talking to folks about other industries. >> And at this point when it goes to a customer and it's doing I don't know what you said like packaging work or what is that like sorting or tearing or what is it doing? >> They just did a live YouTube video and they had hundreds of thousands maybe millions of views of people watching this robot sort packages off of a conveyor belt.

    22:10 >> Yeah, I saw that. So is is that the type is that like would that give me an example of one of the jobs just like >> that's an example of like like a very close like one of the one of the works we do >> is that customer like oh this is awesome because I can't find the labor to do this uh it's too expensive to pay humans this is way cheaper or is it just like hey look today it's not faster cheaper or better necessarily but like it's an investment in the future where two years from now that cost curve is going to work

    22:37 and it will be faster cheaper you know whatever. No, no, no. It's like uh it's the pitch is like they come to us and they're saying like we're dying with labor. It's like we're like we have like really high turnover. Some areas have over 100% turnover per year. It's really expensive to find talent. We have like a just a large talent shortfall. The talent's really expensive.

    22:53 Like wages are going up and we like we don't have a solve for this. We can't figure out how to automate all this work and uh we need you to come in and help us. We have an ability to make a lot of good money in our contracts and the customers make like really good ROI on this. Like you got to think like a robot can do like multiple shifts per day, work seven days a week.

    23:12 Like we can like have a lot of uptime. Uh the task you saw like on the on the on the like um logistics line that we should live stream was actually a real use case for one of our customers. Uh that needs to be done at 3 seconds a package and it initially needs to be done five hours a day. Like I think it's like 5 days a week. We did that 200 hours straight at 2.9 seconds a package.

    23:33 So, we're already at human speeds. We're already doing this here now. They're already having ROI and uh we're now in the early stages of like getting these out to these customers and scaling it up. Uh over time, it will just put billions out to these groups. >> Can you help me with like the kind of truth first fiction? Cuz uh one of the weird things is as an enthusiast or a lay person who's who's excited about this future, you can't really it's like really expensive or hard to test this, right?

    23:57 Right. So, I'll see like a a Chinese robot and it's 20 grand if I want to buy this robot. I have no idea really what it can do. I see uh you know Elon will go out there and say, "We're going to we're going to build a million of these things in the next year. We're going to ship them." Uh then you get like 1X and they're showing their hand and they're like, "Look at our hand.

    24:13 Look, this is a this is the best hand you've ever seen." And then there's this service in San Francisco where they'll send a robot in to clean your apartment and they're like, "Yeah, that works today." So, can you help me separate fact from fiction? And it seems really hard compared to most categories where I can just try the products quickly online or buy them and and and test them out.

    24:29 >> Yeah, 100%. Um so, uh I think a few things. One is um the amount of like noise in the market for a signal is just like it's like like you mentioned is like it's like it's it's out of control. Like the there's just so much [ __ ] out there in the market. It's like really hard to tell what the hell's going on. So, let me summarize what I think is like the most important and work backwards.

    24:50 >> Okay. What I think the most important thing to do is uh to be able to ship robots autonomously at scale in useful work environments like they can like you know cook your dinner like like clean your dishes like um make your bed like run the supply chain end to end work in healthcare build a building like do logistics like that sort of stuff that stuff requires uh fundamentally onboard AI you can run so you can do like autonomous work you can't solve it with code you need to do it autonomous ly you need to do over

    25:21 long periods of time and you probably need to move around and use like something in your hands and move move stuff through the world. You know what I mean? It's like really you got to like do do stuff economically like move got to move like electrons around. So I think at a high level like what we care about is not like the best robot that's doing back flips and running the fastest mile or dancing or in a parade or running outside in the woods.

    25:42 Like you know we don't care about that stuff. >> Dude, I can't wait till I see a figure like on a smoke break at the BMW fact. I could have been a great back in high school, but I blew it. Now I'm working at a BMW factory. >> Yeah. So like like for us like we really want to show and demonstrate the ability to do like real things over a long period of time autonomously.

    26:02 >> Who's closest to doing that? Who's kind of most most [ __ ] not doing that? >> Man, there's like so many groups out there. I don't want to name names. They're all teley operating the robots in all their videos. And it's like, >> dude, you get accused of that though all the time. >> We we haven't put out a single thing ever that's ever teleyoperated.

    26:16 I only have ever done it. Like we we used some teley app internally for like data collection and for like it's it's good for like you can like you can do a lot of testing on some of the robots sometimes but like it's got to be like this bad thing now. It's like the equivalent of a self-driving of like some dude in like Kentucky is driving the car and it's driving around the passenger.

    26:35 Everybody's taking a video of it. They're posting on the internet like look at this and it's just like dude that's like completely faked. >> But one thing that I've never understood um and it's I've been wrong many times is how fraud happens. But I'm always like when you have hundreds of employees and you're doing something fraudulent or you're doing something sketchy or you're doing something that's like highly exaggerated, my hope and I think this happens most of the time is people are like, "Hey, uh, I work here.

    26:58 This is [ __ ] I can't I'm not going to do this." >> I think there's like this like in somehow in the robotic space become become okay. And it's like for me I'm just like this is the worst thing I've ever seen in any industry I've been in as an entrepreneur my whole life. How do you know when you watch those that that it's TA operated or you just >> they'll say it's not a like the ones that are like running fully autonomously will like write that in the headline because it's so hard.

    27:20 I remember like Tesla put a video out one time of a guy like the robot folding and then like in the bottom right was like a like a teley operation hand glove you can see in the video. Uh so there's like people get caught like doing that. You you you just know in the industry people will comment at the company later like hey this is like know wasn't autonomous.

    27:37 So like if you're in the industry, you know, like you can follow it. It's also really tough. I I don't know if there's any other company in the world that we've seen that you can watch do autonomous work with AI on board on useful work with a humanoid. I we haven't really seen it. I maybe there is. I don't I haven't seen it. >> I've made jokes with you before where I was like you started with Veter, which was just like a job recruitment thing.

    27:59 Now you're on these world changing things and you were like, well Veter Veter actually is world changing, and here's why. And you gave this pitch. It was very good. You're very good at pitching. You're very good at raising money. You're very good at um being charismatic and convincing people of stuff. When you're crafting a pitch to recruit and convince people to change their lives, to uproot their lives, and to trust in you and to come and build a company, how do you craft that pitch and what was that pitch for some

    28:22 of your companies? >> I mean, most of all these are online. I mean, the figure master plan is on the on the internet on the site. Archers was up for a long time. I posted about it. Like I think like deep down I really want to find folks that really care and are obsessed and I'm like I think most of my time is not I know you want to know about the pitch.

    28:40 Most of my time is trying to find those folks. I found that even in the Bay Area where it's probably like the richest AI and engineering like uh folks in the world. 90% of everybody out here is not good at their jobs. >> How do you tell who's good and who's not? >> I technically assess them. All of them. Yeah. to do that. Does that mean you need to be as good or better than them technically to be able to assess somebody?

    29:05 >> I need to know like a certain guiding principles. Like for instance, I need to know like if a if you did the work or if you like watch somebody do the work. If you've done the work, it's like it's like it's like a scar you carry with you. It's like it's like dug into you. Like you know all the details. You can talk about it freely. You don't need to think.

    29:21 You'll understand how to like reverse engineer everything you've done and discuss it. The folks that haven't done it can't do that. They just like they can't even go like they get one layer and they just like instantly blow up. They can't talk about it. They don't know why. >> Out of a hundred candidates who sound good, how many like their resume looks good, the recruiter thinks they're good.

    29:40 Out of a 100 candidates, how many do you would you say actually hit that bar? >> I'll give you an example. We have like a really challenging process to go through to be a mechanical engineer here at Figure. You have to be able to build like actuators from scratch. There's bearings and motors and, you know, we have a we have a we have a gearbox. We have like other sensors inside the system.

    29:58 It's a really it's very compact, you know. Uh it's just a very difficult thing to do. Uh and like really hard requirements. We've been doing 10 case studies a week for 6 months and have not hired anybody. >> That's insane. >> It's insane. But when you do get someone qualified and their competing offers are companies that are larger or or more liquid than you and the offers are I I I I think they're like tens of millions of dollars a year, right?

    30:29 >> The AI side is certainly like that. Like the AI side has gotten um and it's it's mostly all driven from Meta like at Hark like I've never seen I thought maybe like Meta was like paying these people for like like a year ago and it was like would go away. They've not stopped. >> So what are they like what's a crazy story that you've heard? >> I think we gave an offer to somebody that was really senior that was like they were coming from X8i like XDI completely blew up like everybody just left and about it 6 months ago

    30:53 just like every it was just like macro hard like got fully disbanded like there was basically a bunch of stuff that happened. We interviewed a pretty senior guy on the AI infra side. It was great. I think I gave him like a really good package like of series A stock at HARK and it was I don't know I 1520$20 million of stock >> over four years >> over we do five like for uh my companies in the early days and we transition to four a little bit later so we're still a five and uh you know I was like I think we're like a I

    31:19 think we can like 10x Hark here pretty quick and so I was like okay you have like you know 15 20 million I think 10x you have a few hundred million dollar we 10x one more time you have a few billion dollars and I think we can do I think we like we have to like obviously it's going to be hard but I think we can do it. And he got an offer for to go to Meta for $36 million of four years of our shoes and he's just like it's kind of guaranteed cash you know I go there and I have to like weigh this like maybe like $200

    31:46 million at Hark or $20 million or maybe like 36 for sure at Meta and he left and going to Meta and they've been doing that like every candidate we sp speak to is like making some absurd absurd thing. They just haven't stopped. They've just been at they've been at it since like for like a year a year and a half. They've been buying talent. They've been buying their way into the AI race.

    32:03 >> What What do you think of that strategy? Like, you know, even if you kind of hate it, do you respect it? Do you just think it's a fool's higher end? What do you think of that? >> I really like it. I think like the AI space is what I found is the folks that really understand how to do like language pre-training and mid-training and post- training, especially pre-training and the infra around supercomputing and data and evals and all the right stuff you need to get put in place to do that right.

    32:25 And the amount of folks that really understand the right kind of like recipes that transformers do well in in you know arounde or whatever you're going to look at I think is really hard to find. It's actually really hard to find the actual folks that know what they're doing. I think there's probably my rough calculus now is probably like a rough back of the envelope is probably like 20 to 30 people in California know how to build really good AI models.

    32:48 >> Wait, so but is that trickling down? And so you said that there was a senior guy, but like are even some of the less than senior, the 20somes, the young 30omes, are they still getting eight figures a year? >> No, the like the junior guys like the guys in like their 20s and like the like late 20s or something are getting like they're making like a few million total.

    33:06 So they're making like 200 250 in base. They're making like another million or whatever like in in a year in like our shoes every year. And so they're going to pay like a million to you anywhere like 750 to like 2 million or so range per year and that's uh that's been driven up by Meta and but then all the other labs have have like have like followed comp.

    33:28 >> When I asked you what do you think of that? You said I like it. Were you being sarcastic or you're you're saying no actually that is smart given how hard it is to get this talent. >> I think it was really smart and I would have done the same thing if I was I was I was Mark. I would have bought my way into the race and I think he's like he's doing that now.

    33:44 I I don't think I would have done that. I want to understand it and I want to like first order like find the right folks that really care deeply about this and not hire like like mercenaries. >> And so he hired a bunch of mercenaries. They're just purely money driven. They came over there. No other nobody wants to go to Meta. They just they're going there because they're getting paid a guaranteed RSU package by sitting around.

    34:05 And what's happening is like you don't need like a thousand people or 500 or 300 to design AI models. you make a really good team of 20 or 30 or 40 people and that you can get there without doing this and those people probably would care more deeply about the mission and where you're at and be more committed than just if you purely throw money at the problem.

    34:23 But I think if I was like I I think it was a really good strategy and it's working. I think hats off like really good execution their recruiting efforts and how they're structuring this stuff and uh it's like I think it's I think it's like paying off for them. Juryy's still out if they can like actually ship real products. I think like the problem I have with those groups is they've just traditionally have not been able to do things new.

    34:46 Well, I mean, I think Facebook is probably Meta is going to go down in like one of the greatest acquirers in all time with like, you know, Instagram and WhatsApp and different way. They've like bought their way into those spaces. Uh, but like, you know, if you look at like the Ray-B bands and everything they're doing, it's just like it's it's not great work.

    35:01 And so, I think the question really is how do you really do great work here? I think like we're even talking like we're we're using like the HARK system right now and it's so good. It's so much better than anything I use today. >> You got to send it to us. >> Yeah. Can we use it? >> Well, yeah. We get you guys early on that. Yeah, for sure. >> It's like research preview.

    35:16 There's like 500 PhDs and then me and Sam. >> Yeah, exactly. No, we'll like like every other platform. >> Park, what's the weather outside? >> I can answer that. Yeah, no problem. Like I I what I'm trying to say is like every week there's like five or 10 like junk AI slop startups or like things that are coming out. They're just like not very good. Like this whole space has gotten to a point where like there's just not great things coming out the door.

    35:38 I think the stuff in coding is probably really excellent right now, but everything beyond that is like just kind of like not great. >> On January 1st of this year, you've made four predictions for the year. I want to check in and see how how you think they're going. First one, uh number one, humanoid robots will perform unsupervised multi-day tasks in homes they've never seen before, driven entirely by neural networks, long time horizons, going straight from pixels to torques.

    36:02 How are we doing on that one? On track, off track, or done? >> On track. >> On track. You got four months. >> Yeah. I see every day like what we're doing like we're on track. The hard part here is um we already do pixels to torques. It just means like we're taking camera feeds and we output like where to put the motor like put the like you know we want to put a we want to like tell the motor like what to what to do to get to the hand in the right spot or the joints.

    36:26 So we're ready to do that. Um getting into a new house and never seen do work. That's the hard part of this problem. Um we're working on that. I'm working on that every day. This is where I spend about three, four hours a day, every single day, seven days a week on this problem. >> So, if a figure robot showed up in my house, what would it what's the bottleneck right now?

    36:43 Like, it wouldn't know what to do. It wouldn't know where to go. It wouldn't be able to, you know, fine-tune, handle my dishes. Where would it suck for me? >> We can fold laundry like as an example, but then going to a new place where we're folding in different location with different lighting and maybe different like table height and different types of laundry and different like types of scenarios it's never seen before.

    37:00 It's like the model's like out of distribution. It doesn't know what to do. It's like if you removed all the pyramid data from the pre-training of LLM, they wouldn't know how to talk about pyramids >> and we just like we don't have enough of that data out there. It's not on the internet. So, you have to go out and collect it. >> So, what we need to know is like how much of that data we have to go sample in the world to be able to train the model to be able to go into your house and say fold clothes is a good example.

    37:26 Hey, stupid question. Why do all the robot companies care about folding clothes and and doing laundry? Wouldn't it be commercial better just to say, "Hey, we're going to build like the best warehouse worker cuz there's already 20 million of those in the world and that represents this much billions." And of course that buys us the runway to like get the robot folding, you know, robot done.

    37:45 But like why do you care about that at all today? Why not just industrial work that people don't want to do, companies need done. They're ready to pay and it's not like my home where there's all these other sensitivities. Why do you guys care about that right now? >> Uh we didn't care about it in the past. We like when we first launched, we're like we're going to basically do the commercial side to pay for the home long term.

    38:03 And uh that was the strategy. It made a lot of sense. Like there's like we can charge a lot more than the commercial market. It's like much easier to do. It's like lower varitability. We're in like a little work just work 24/7. Just so much simpler. Uh what I've learned now is that the home is super solvable today. >> So like we can like not go work on that problem and just like sit here and work in a warehouse, but me or none of my guys want to solve that problem.

    38:25 We want to solve a robot that can go into any environment just through language and do work. We want to be the first to do that. You can probably do that with a 100 robots and a 50 person team. So that that company overnight would be a trillion dollar market cap. >> That sounds good. Do that. >> We're doing that. That's what we're looking like. We're going to solve that.

    38:43 I think we'll be the first. We call it like solving general robotics. >> And iRoot. Don't they attack the humans? I don't remember this movie very well. Like just >> Yeah. Don't worry about that. >> Okay. Not that part if I who could win who could win in a who can win in a fight right now. Can a can a human still win? >> Yeah, human can still win. >> Okay.

    38:59 Uh what are the other predictions? >> Other prediction um one you had on here. Daily AI usage will shift. People will move beyond text to highly multimodal voice agents with permiss uh persistent memory will become common which will push AI closer to the synthetic human intelligence we've imagined in sci-fi. >> We're doing that at Harkc. We'll ship that in a month and our first version of it.

    39:20 It'll get better and better. Uh, I think we're on track for that. >> Have the labs ever like has Chad GPD or Claude, have they ever released the data on this? Like I use a ton of the voice thing. Sam, do you use the voice stuff a lot? >> Yeah, I don't type really at all. >> Yeah. I wonder it's probably already a huge percentage of >> It's gotten to the point where like offices need to change.

    39:36 Like these open air offices that are like popular in startups, they're kind of whack right now because like I want to talk in private. >> Yeah. Yeah. A lot of engineers have microphones now where they're whispering and they're just like in hushed tones whispering to their computers. >> Yeah. Like I didn't I was like talking last night and I was like, "Claude, why am I so indecisive?"

    39:55 And then my wife was like like she was like like, "Damn, dude. She can hear everything I'm talking to Claude about now." Yeah, I know. I I I I talk all the time, but it's embarrassing. >> Yeah. Like even speech still like sucks. It's still not great. Like it's um it's like almost like you set up you have to go there. to turn on like it doesn't like really remember what you just talked to it about.

    40:16 Like it can't do tool calling and computer use very well. Like it's just like limited in these like you have to use it for a certain session. I don't know if we'll hit it this year, but certainly in 2027 you will hit like a full human touring test with speech. You'll be able to take a phone call from an AI system on your phone and I'll be able to fool you guys.

    40:32 I'll be able to have like a human call you and a robot call you and I don't think you guys will be able to tell the difference. Uh that's that's a 2027 event I feel pretty strong about. >> All right. All right. What's the third and fourth? >> Yet over the past 10 years, school shootings have increased by 10x. Uh in 2026, the first full scanning system capable of detecting weapons from a 20 foot standoff will be built and beta tested in a K12 school.

    40:53 >> Ah man, we're going to be we'll we'll have our first we're building our full scale system starting in October and I think it'll I think we'll bring it up before end of year. I don't know if it'll be out of K through 12 school. So we might miss this one by a quarter. >> Do you have separate CEO running that one or you're the CEO also of that company?

    41:09 I have a chief engineer from JPL at NASA that's like really good and it's mostly a pure engineering project project. Uh there's like really not much to do on the business side. Like there's, you know, we have like some supply chain stuff and other things, but most of it's just like purely can you build a system that can detect weapons? Well, it's partly like a hardware problem.

    41:27 It's partly an AI problem. It's like roughly like a large scale. It's like in like a deep deep tech deep engineering problem to solve. And my whole team is just all of engineer. They're really good. We actually made a pretty big change of cover. we would already be in market by now and I like I pivoted the whole technology system about a year ago. We were building this like we basically I I found a way to do everything very cheaply in in silicon and chips and reduce the price by like 90% make it much more scalable,

    41:55 make it work better and we pivoted. The problem was that the fabrication times for designing our own chips and getting them out took about a year. So, we just got those chips in like a couple months ago and we're testing them and they're awesome. Uh, now we need to make more and there's another six month lead time to make even more of them. So, it's just like we're like dealing with like real silicon long fabrication of very difficult chips lead times now.

    42:16 Um, we'll be out of this at some point, but uh it's not like chips you can go off and buy at, you know, off a shelf. These are like customdesigned cover chips that like nobody's really ever designed before. We had a special fabricator in Europe that had to go make them and uh it took about a year. >> Hey, you are firing on all cylinders right now professionally it seems and I'm and I'm and I I actually would like to know like what's the trade-off for the life that you're living right now because you're very optimistic.

    42:44 You seem excited but what are all the trade-offs? >> Yeah, about 5 years ago I had like a like uh you know like having kids and the companies I had an issue where like I I think of my life as like three pockets. I have like work, which I care deeply about. My family, I have like three kids. They're pretty young right now. And then I have like they call like the other stuff where it's like a friend's in town or you need to go on the annual golf trip or like it's a bachelor party or like you know it's a wedding in like

    43:11 Europe or whatever it is like in this bucket over here. And I felt like I needed to make a decision on like I I need to do like if I want to do any of these well, I kind of like I can't do all three. And what I wanted to do really well is like family and I wanted to do like business stuff. I want just like I want to be like A+ in those areas. And so I basically stopped the third bucket.

    43:32 I don't like I don't like do anything anymore over here. So like a I had a friend in town from a college was like my like freshman roommate and he was like I'm in town for 10 days. I'm in the Bay Area. I want to meet up. I haven't seen him like you know for a long time. He'd be great to get a coffee. I was just like man I'm going to be real. I don't have any time.

    43:47 I can't I can't meet you. He's like I'll make myself available. Come to you. I was like I literally have no time. Every minute I'm away from one of these two is a minute I'm away from my family or work. And there's almost a limited amount of time I can put in both those buckets. >> Can I ask you about your workflow? You made a joke. You're like, I don't use Slack.

    44:03 If you're comfortable, could you just like hold up your phone right now? What's on your what's on the home screen of your phone? What what what's your app setup? What do you got? >> All notifications. >> Well, you got to open it up. >> Oh, what's my >> So, you have just tons of text. >> This is like my uh those are all I think Slacks and texts. Uh I mean, I use Slack.

    44:22 I just I can't get through it during the day. I have heart going through it and then they heart texts me, hey, it's important I need to look at with a link. >> So, what's your setup like? What's your like dayto-day when you're do you use a laptop at all or you only on the phone? >> I use a laptop. Yes, laptop a lot. Uh laptop and phone. I would say I use HARK now for all my AI stuff end to end.

    44:39 Um even like tracking like stuff I'm doing on engineering projects, recruiting, all of it. I do it track is my it's in my email, it's in my Slack. >> What about your to-do list? >> That's all in HARK. Hark managed all that. >> So, what about before Hark? >> Um, I would my to-do list was done in a Google doc. I had like a docker called replanning and it would constantly keep updating every week.

    45:01 I come in on Sundays usually and update my plans for the week and I updated there. >> And what about health? Are you doing anything for health? Yeah, I do like um I've done I've gotten like access to some special doctors and things now where they basically send you through like the the quarterly blood tests and like the the whole body scans and like the CT scans of the heart, everything.

    45:22 And it's been honestly unbelievable. >> What was unbelievable about it? >> The amount of data you get back and the thoroughess of all this like uh like for instance like like you know if you get a you can get a CT scan of your heart for like 100 bucks. Uh I think you can basically prevent heart attacks. You can get a full body MRI and I think you can like have early cancer detection.

    45:40 A lot of blood work can find some anomalies that you can go fix and better for your health. Um, so there's like maybe like a dozen of those. >> Yeah. But the solution to all those things are probably things you're unwilling to do. It's like you're probably willing to eat whole foods, but like it's like get up, go for walks, exercise, and that was outside of your buckets of of of focus.

    46:01 >> Yeah. Unfortunately, I haven't been able to have enough time to exercise enough. But, you know, eat right. Like I've I've like uh I eat pretty well now. >> Yeah. >> I mean, listen, like something's got to give. I can't sit here all day eating and like I got to go work. I I love I I like, you know, I want to go crush these businesses. >> When you uh you wrote in in like our prep doc, you said I went all in on my first three startups and I pretty much hit rock bottom every year.

    46:24 Can you describe what you mean by rock bottom and what is your method of dealing with rock bottom? what's the conversation you have with yourself or kind of the the entrepreneurial strategy you have when you kind of hit those lows? >> Yeah, I um I basically almost for like 15 years was like always running out of money, you know, at Veter We had a couple pivots early on.

    46:48 We ended up raising like a $500,000 convertible note in 2015. I at that point I think I took out like a 50 or $100,000 loan. I was not paying myself a salary. I was in New York City. I was like so broke. I was ne in the negative. We raised the convertible. No, it did not look great. And I think it was like six months later, we launched the marketplace at Veter and it just like completely took off.

    47:15 And then a year later, we sold for 110 million. And I think that period from 2012 to 2017 was just like was like I like I had like basically like debt. Things weren't working and it was hard. >> And what's what's the inner monologue? What do you tell yourself? >> Uh the internal monologue is like this really sucks, super painful. I think at that point you just got to go like day for day.

    47:37 You just got to make it like day. You got to make when things get really bad like that you got to build a punch list and you just got to get through it. Like there's only way out is through. So you need to build a punch list and you need to get to dayto day. You got to go dayto day. You can't go week to week two days look at Friday look. You got to go every every you got to get to the next day.

    47:52 Pile through it. I was training for this ultramarathon and I hate like really long distance running and I read this story about this guy who kind of helped me and he was like just all you got to do is like pick something like it doesn't matter if it's 100 feet or half a mile in the distance even though you have 49 miles left to go in the race just pick something half a mile away and tell yourself once you get there then you'll consider quitting and then you get there and you're like okay maybe I have a little bit more

    48:17 and you pick another thing just like only 200 yards away you're like okay I'll consider quitting when I get to that. No, I was like great. I think it's exactly how I thought about it. But it was like it's like okay. So then I sold Very and then I was like doing Archer. I was like, "Oh man, I just made 110 million. We like 12xed all the adventure guys."

    48:32 And then I was like, "We're going to raise money. It'll be I'll be raised money. It'll be fine." And like everybody's like, "What are we what are you doing >> for Archer?" >> Yeah. Everybody's like, "What are you doing? We're not going to fund this. What are you talking about?" >> How do you fight that inner monologue where everyone says you're stupid and wrong and this is silly.

    48:46 Just go do software. >> It's coming from a place of conviction. Like I I know I'm right because I've done I've done the work. I understand it. I'm on the floor. >> Yeah. But the odds are still against you, right? >> But that's that's that's that that's the game. That's when you play this game. It's like you like sign up and like 95% of everybody around you will fail.

    49:02 Like I remember what Veterary We like we we started at the NYU incubator. I was like so excited. We got in like the one of the like the semesters and there was like I think it was like 50 companies that were there. We started in Soho. Um it was great. We had a great time. the I think if you look back like I think like five years later, me and one other guy are the only two people that made greater than zero dollars.

    49:23 One other one team 48 companies went to zero and I was just like holy [ __ ] If you're around this game for long enough, like everybody dies and that's everywhere. It's been like that since for 20 years now. I've been watching around you like you see all the tech crunch stuff and things on X about people raising money and all this and just like over time that all just kind of fades away and it's just really brutal.

    49:45 Um so I had to like I had to like I you know I had to like I bought a house and like I had to put all the rest of the money into Archer and then I had like a stock lock up. So even while I was coming over to figure like the stock was like unlocking I was funding figure with stock from Archer because I had no other cash. stock was coming down. The stock was just like literally like a falling knife.

    50:08 Well, at that point it was just like I think it went from like 10 bucks to like two and since like gone up a lot but like uh I had to take a second mortgage out of my house to even fun figure. >> We asked you one of your philosophies and you said um I believe that doing hard things is easier in many ways than doing easier things. Could you explain >> like everybody's trying to do easy things.

    50:31 When you work on harder things, you have like less generally like overall probably there's like first order like less competition. You have probably like a hard thing probably means like it could be a potential like really big TAM, really big exit if it works. You have this like you know riskreward trade. You have folks that probably want to work on hard things probably like the best overachievers in the world that kind of want wants to work there.

    50:52 Generally like you know hard things have this like binary payoff for investments. they like really want to fund those things because we could have like a 100x return for the portfolio and I think there's like a nonlinear curve to scaling like here the difficulty here meaning like I think a lot of the hard things are not like 10 or 100 times harder I think the hard things sometimes are like two or three or four times harder maybe five times harder but they're not 100 times harder so you might have a hundred times better

    51:16 payoff but it might be like three or four times harder I'll give you an example in robotics I think like largely building like quadriped robots like four-legged dog robots versus humanoids. Like probably humanoids are probably like three times harder than that. Maybe four. That's it. But like there's really no I don't think there's like really a real market for for humanoid like like those dogs, right?

    51:36 I think it's just like a niche thing. I don't think there's a real business for it. And I don't know anybody really at this point in like really wants to spend a lot of time on that. So like you do humanoids, it's like okay, three times harder, but it's probably like a million times higher payoff. Probably like a million x or a billionx higher ROI for that.

    51:50 You know what I mean? for investors, for humans that want to work there and get stock and participate in upside and for everything else. Like what why would you ever like want to work on like like four-legged dogs? Well, what economic value can a robot dog bring at scale? Like if you really understand it, like I think there's everybody's trying to do the easy work and it just becomes really difficult, you know, look at look at all the AI slop like open claw harnesses out there today.

    52:16 It's all crap. It's all not good. They're all going to go I don't think any of them will make it long term. You might have some consolidation here and there for aqua hires and stuff, but like that's going to go all the way. >> Dude, you talk in so many absolutes. Has that not gotten you in trouble ever? >> I don't know. I mean, mark my words. Like like you think like like have you guys even used Open Claw since then?

    52:37 >> No, I don't know how to. >> Do you use Open Claw? >> I I never I never trusted Open Claw to set it up. I was >> Yeah, I used to use it. I don't use anymore. It's not very good. Like just the wave's over. I don't know. I'm just I'm just trying to say like I think it's like I think the most important thing you can do as a founder is to think through what you're going to actually go do because you're going to spend the next 1015 years doing it and it'll it'll like it'll map the whole course the probability course it's

    53:01 like a probability weighted decision of like or probability of like of like potential outcomes. >> Well, but you're you're you're you're talking about a very particular game like like for example uh you're as you said you're like we're going to be a trillion dollar company or we're going to go bankrupt. Like it's it's binary. Most business is not binary.

    53:17 You're, you know, you're playing the game where binary is the outcome and that's what you like, but it's not like that for a lot of people. Um, like for a lot of people, if they can build a really cool $10 million a year business, that's a massive home run. >> Is it would like if like if they can do that well and you look back when you're 70 or 80, would they would you have asked the same person, hey, you built a really cool$5 or $10 million business, you did it for 30 years, you didn't do anything else, you didn't try

    53:43 anything else while you were doing it. You just work on that business. Would you have gone back 30 years ago and tried to take a bigger swing? >> Like would you have taken a different swing than Veterary? Veterary was like that. >> Veterary is my bridge. I sat inside of Veterary for like seven years. Like we literally built like a marketing automation tool for us internally.

    53:58 And then like a year later I was like, "Oh man, look at this. It's outreach.io and it was like a billion dollar company. We built that internally a year or two prior." And then like watching all this different stuff happen and I was like, "Man, we like we actually did some of this work internally. it's like value less than some other groups out there.

    54:16 Like this whole decision of like what you spend time on is like super critical. Uh for startups, assuming like there's a and I do think startups are like I think it is kind of binary. Even guys that get to $10 million, there's probably like another 90% of those folks that just didn't make it when they're out there trying. So I think it's just I think it's just hard.

    54:31 And I think dude, kudos to guys getting like five or 10 million in business. Those that's that's hard. Um especially doing that if maybe a little bit of capital or no capital coming in. Hey, let me ask you real quick about your your uh other stuff you've seen. So, I'm sure because you're doing really interesting work, you meet other founders that are doing interesting things in at, you know, unrelated spaces.

    54:53 So, non humanoid robots, but equally cool, interesting peak at the future. I think you've probably seen more of the future than than us and definitely more more than most of the listeners. Can you give us uh anything that you've seen or heard or read about a founder you've met that's doing something that's like oh yeah you you guys you guys realize right the future is actually going to look like this and we're just you know not it's not evenly distributed for all the rest of us yet.

    55:15 I like I like looking at I like trying to think through this problem of what was the world going to look like in 30 years or is there where everything's headed. I think we have an energy problem like not an energy consumption like like a generation problem. So, how we maybe both, but like ultimately how do we like generate more energy uh as like a species?

    55:34 I think there's like there's like a there's like a secular trend here that you want to go ride and really help. And I think there's um a lot of work done correlating this to like like standards of living for humans. So, I think there's a lot of work here on like what is the next generation? Is it solar? Is it wind? Is it nuclear? Like and then there's a bunch of different traits inside of here for fusion and vision and the rest.

    55:56 Like I think it's a really exciting area. I think it would take a long time, but you need like I think you need like really great entrepreneurs like there solving that stuff. I think AI is just going to dominate a lot of stuff in the next 10 or 20 years for all of us here. I think it's going to be like 100 we all live through the internet. Like I think it's going to be 100 times bigger than the internet.

    56:11 I think it's going to be so so big. It's going to it's going to AI is going to eat the whole internet. It's going to eat it all up. And uh I think it's going to be extremely like large trend both physically and digitally. What are there any products that you're looking at or companies that you're looking at now that are not already the mainstream that you think are good examples of what you're talking about?

    56:32 >> I mean, we're working on this stuff at Harig. Um, it's unclear. We're still in this spot where like it's really not clear who's going to do well here in this stuff. We're in this like foggy area for a lot of these stuff of like there's no been no breakout here. Uh there's been early wins and early breakouts, but there's like a next leg here that we're going to go through and we're like we're in it now.

    56:51 I think we'll know more in the next year or two what that really looks like, but um I mean I've used like every AI device out there. Haven't been super thrilled. Um I don't know if you guys are seeing stuff in the market for these type of things, but like I haven't like, you know, been like, man, this is like a crazy great product. >> I like the small stuff like I like Whisper Whisper Flow has like pretty meaningfully changed how I communicate.

    57:17 >> Yeah. >> Um that's been pretty cool. I think that's been my big standout the last six months. What about last question? What about um people who inspire you? >> I think I really admire the folks that are like fully dedicated in their craft. You like watch the Michael Jordan documentary. He's just like he's just like I just want to be like the best in the world at this.

    57:32 I think for like for startups have that same thing too. And I think first and foremost like you know what I can read I never met Steve Jobs but like my lord like stories I've heard and everything else the guy was just like an unbelievable operator and product led founder. Um I've also got to know Jeff Basos pretty well. He invested in Figure and he's been here a lot of times and I think uh I think Jeff's has has been a really good soundboard for a lot of things we've gone through.

    57:56 Um I had Jensen in here last week again like we are fairly close and I think Jensen's just an unbelievable operator as well. He's very hands-on has a very unique way of managing Nvidia and his organization last 30 years and it's uh I I think he's like I think he's done a lot of really good things. >> What advice did Jeff uh give you that was meaningful?

    58:15 Jeff said when last time he was here, he's like, "Listen, you're at a really interesting period because like you figured out how to do this somehow." In the next year or two, you're either going to figure out how to break through and really get this like working in a bigger way or you won't. And like this is like you're it's game time for you now. And you got to just get wired in and like figure out how to break out and make this thing work and scale it.

    58:33 And you're at a really interesting point. I don't know how you got here and I don't know why you got here, but you're here and you need to figure out how to like your next, you know, you're on the big field now and your next big push is going to like make or break it. So, which I think he's largely right. Like I think we're like we got robots now doing this stuff autonomously with AI throttles, which is crazy.

    58:50 I think four years ago you've been like I've been like no way. Like no way you could >> dude. Four years ago I came to your office and you just had a knee working and I was like oh that's a knee that's cool. All it was was a knee. You had like there was five engineers. You're like this guy just got done building the Tesla X or Cybertruck or something.

    59:07 This guy did this amazing thing. This guy cured cancer. Look how the knee moves and the ankle has dorsal flexion. And we were just sitting around looking at this knee. And that was like the coolest thing. >> I know, man. It's like And now we have like AI that's working on a humanoid robot. We're taking in cameras. It's doing inference on board. It's outputting all the joints go, you know, it's it's unbel it's unbelievable.

    59:27 And uh it's crazy. It works. And um and yeah, the next leg up is just like making that work at higher scale. So I don't think it's been great. I think there's um I don't know. I think those are kind of some like I think really good folks to look up to that really like like love their craft deeply and really care. >> Well, Brett, I think it's time for you to get back to work, my friend. >> Great. Thanks, guys. It was good to see you again. >> Thank you so much, dude. All right, that's it. That's a pop.