AI-readiness assessment funnel selling courses or certification
Offer a free AI-readiness or AI IQ test that collects an email address to reveal the score, then sell courses to people who score poorly and an official certification test to people who score well. The creator built this concept but quickly pivoted to selling directly to businesses after the initial funnel produced no purchases.
online BOTH Product / E-commerce
From Chris Koerner on The Koerner Office Podcast — He Turned $400 Into $2.5M Using AI (No Coding) at 12:55
Problem: People want to measure their AI knowledge and identify what they need to learn, while the business creates separate paid paths for learning or certification.
For: Individuals who want to know how AI-ready or capable they are, including people who may want AI courses or an official certification they can place on LinkedIn or a resume.
Examples
- The AI IQ test concept: about 150 people entered their email addresses, but no one purchased before the Stripe configuration problem was discovered and fixed.
Behind this: 8 build steps · 2 tools and how each is used · how to validate demand · 2 more real examples · 5 things the video never answers.
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