An online sticker-making education business built around low-ticket digital products, paid bootcamps, a membership, upsells, and a physical sticker-making bundle
Teach crafters how to make stickers through prerecorded online classes, live bootcamps, and a recurring membership. Acquire customers through paid advertising, convert bootcamp participants into annual members, and increase order value with relevant digital and physical upsells.
online BOTH Product / E-commerce
From Alex Hormozi — Building a $3,000,000 Business for a Stranger in 31 Minutes | Scale or Fail Episode 2 at 00:04
Problem: People who want to learn how to make stickers need structured instruction, an onboarding experience, and potentially the physical materials required to begin.
For: Crafters and people who want a creative project or hobby involving sticker making.
Examples
- Secret Sticker Society: the main membership was priced at $27 USD per month or $270 USD per year, with the business reporting a 22% conversion rate from paid bootcamp ticket buyers into membership.
Behind this: 21 build steps · 2 tools and how each is used · how to validate demand · 2 more real examples · 7 things the video never answers.
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