Local digital-services agency acquired through a simple advertising offer
Use a low-friction local advertising product to establish trust with business owners, then diagnose and sell higher-value digital services such as reputation management, websites, hosting, AI receptionists, chat widgets, and automations. The initial purchase creates a relationship before the more complex services are introduced.
From Chris Koerner on The Koerner Office Podcast — The Simplest $10K+/M Business You've Never Heard Of at 23:42
Problem: Local businesses often have weak review systems, incomplete citations, outdated or broken websites, unanswered calls, and no automation, but are wary of unsolicited AI and marketing pitches.
For: Local businesses, especially home-service companies such as HVAC and painting businesses for reputation-management and automation upsells; other customers include law, tax, insurance, and realtor businesses.
Products from this video
Big Sky Automation Services Canva ChatGPT Claude Community Card Playbook GoHighLevel Google Business Profile Playmakers AI Stripe
Examples
- The agency's board customers included painting, HVAC, law, tax, insurance, and realtor businesses; approximately half of the 63 board customers were upsold to digital services.