Sell practical knowledge as a low-ticket digital product
Package existing knowledge, recordings, PDFs, or files into a digital product and sell it to a relevant audience built through organic content and email.
online BOTH Product / E-commerce
From Chris Koerner on The Koerner Office Podcast — The Only Playbook You Need to Sell Anything Online at 01:33
Problem: Potential customers need a practical solution or organized expertise, while the creator needs a way to monetize knowledge without providing inefficient one-to-one consulting.
For: People who have useful expertise, insights, documents, recordings, or other knowledge that a specific audience would value.
Examples
- A recorded brand-growth and viral-content training sold as a Google Drive link for $97 and produced $120,000 in profit in approximately 30 to 45 days.
Behind this: 14 build steps · 6 tools and how each is used · how to validate demand · 3 more real examples · 4 things the video never answers.
Other takes on Digital products
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