Facebook Ads

Google Ads is an online advertising platform developed by Google that lets businesses create, manage, and run paid advertising campaigns across Google's properties and partner sites. It supports search, display, shopping, video, and app-install campaigns and includes bidding, targeting, and measurement tools for advertisers.

Meta/Facebook Ads is an advertising service used to create and distribute targeted advertisements on Facebook and related Meta platforms. In the cited use, the ads targeted homeowners by geography and directed them to instant-form lead-generation forms.

Meta Ads, historically known as Facebook Ads, is the digital advertising platform operated by Meta Platforms, Inc. It enables businesses and advertisers to create, target, bid on, purchase, manage, and measure paid campaigns across Facebook, Instagram, Messenger, and the Audience Network. Tools for managing campaigns include Ads Manager, Meta Business Suite, and Business Manager.

LinkedIn Ads is LinkedIn's advertising platform, operated by LinkedIn (a subsidiary of Microsoft). It enables businesses to create and manage paid campaigns and target ads to professional audiences through LinkedIn's Campaign Manager and Marketing Solutions.